Nov 21 2023


10:00 am - 11:00 am

Career Development Webinar presented by WIL Saskatchewan Chapter- “Becoming a Purpose Driven Leader”

This is an online event!

Zeroing in on your own purpose is the most rewarding and effective way to lead others.


Many leaders want to fulfill their potential as a leader and cultivate high performance in their teams and also be the best version of themselves.


Join us as we build a practical road map for becoming a values-based leader in business and in life. We will explore how to determine your own personal set of values, put into words your own purpose and create the conscious leadership mindset.


This is for anyone who leads people (and we all lead people) and want to integrate your personal work purpose with the purpose of the business or organization you work for starting from right where you are today.


This uplifting session will leave you motivated and fulfilled with a clear idea of how you can live and lead on purpose and have the impact and influence you were meant to have. Breathing new life into your work and meaning into your life.


The world of work is changing on purpose – are you ready to live into yours?


Speaker Bio

Janet Lee; President, The Story Co. – Marketing+Branding

I have always loved stories. As a child curled up on a couch with my books I was transplanted into imaginary worlds. I coveted my complete box set of The Chronicles of Narnia, and devoured The Hobbit as the world swirled around me. I also learned that hiding with a book could get you out of doing the dishes!


At the age of 10 story telling became a way to pad my piggy bank, when I became a sales rep for a stationery company. Armed with my shiny catalogue and a formidable story I found ways to persuade anyone who crossed my path that inside my catalogue was exactly what they needed. I won the prize for highest sales. Then, they found out I was only 10. A box of pencils (instead of the cash prize) arrived in the mail with my name engraved in gold on them.


Thankfully since then, my marketing analytical skills are more advanced and my brand stories, not quite so desperate. I have devoted over 20 years to studying and understanding marketing and branding. I have learned a few things about why people want. Why people buy, why they don’t. Why people emotionally connect to some brands and not to others. Why some great products take off and equally interesting, why some great products do not.

A formal education, and a strong track record in our business and volunteer community, have all been essential to my success. But nothing trumps learning like doing.

The first brand I built was also the most personal (as the first usually is). Starstruck manufactured a line of women’s clothing that was sold in 321 stores in the U.S including Nordstrom, J. Jill and Coldwater Creek as well as over 110 stores in Canada – now that is a story! Read more about it here where I was featured in Canadian Business.


The Story Co. is my answer to how I can make a difference by helping others to find, and to live their story. We all have stories and sharing them enriches our human experience and connects us all.


The more to my story…my husband still makes my heart smile, my kids make my heart sing, and Duke the dog, well I have got big love for him too! I’ve ridden my bike from Vancouver to California, done three triathlons, and I can only do “leaning” tree pose on a good day.

Mine is a tale of grit, giggles, moments of grace, triumphs and fails, and very heavy doses of humour. I can’t imagine not wanting to be a purpose brand, telling good stories or ever parting with my engraved pencils.


Founded in 2001, Women In Leadership Foundation (WIL) delivers inspirational programs that bring women together to collaborate in the development of their leadership skills & creates positive change in the future of women’s leadership.

Learn more at


Participation is FREE but attendance is limited. Register today.

Date: November 21st, 2023

Time: 10:00 am-11:00 am (PST)

This event is free, but registration is limited.

  • Language: English


Women In Leadership Foundation

Virtual Event

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  • Timezone: America/New_York
  • Date: Nov 21 2023
  • Time: 1:00 pm - 2:00 pm

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Career Development Professional Centre

Help us cultivate a community we all enjoy by reviewing and following the Code of Conduct.  

Our Purpose  

Thank you for being a part of the online CDPC social learning community. To ensure that all members have the best possible experience, we have a few ground rules that we ask everyone to adhere to. This code of conduct applies equally to every person in the community and is intended to foster an online space that is inclusive, safe, and welcoming to all. 

Community Rules 

Be welcoming 

We strive to be a community that welcomes and supports people of all backgrounds and identities. We aim to create and facilitate a community that promotes excellence and innovation in career and workforce development. Please extend respect to all members; we all come from different backgrounds and levels of knowledge and there is no such thing as a stupid question. 

Be respectful 

We won’t all agree all the time, but when we disagree don’t let those disagreements turn into personal attacks. A community where people feel uncomfortable or threatened will not be a productive one. Instead, when having discussions in the online community, create productive conversations around the content being presented, not the person behind the content. Any post that is determined to be “hate speech” towards any individual or group will be deleted, and the user account may be locked until an investigation regarding the post has been concluded. The user may be given a written warning or removed from the CPDC community platform depending on the findings of the investigation.  

Hate Speech could include and is not limited to:  

  • Violent threats or language directed against another person 
  • Discriminatory jokes, language, or materials 
  • Defamatory or abusive language or materials 
  • Profane or illegal materials 
  • Advocating for, or encouraging, any of the above behavior 

A good rule of thumb is to never post anything that you wouldn’t be comfortable with the world seeing or that you wouldn’t want anyone knowing came from you. We ask that you keep in mind the focus of this community, which is building excellence and innovation in career and workforce development for all individuals.  

Be considerate of the purpose of the community 

This community will be focused on building excellence and discussing innovation in the career and workforce development field. The goal of this community is to communicate goals, challenges, constructive feedback, and questions in relation to career and workforce development. The community should be a place for continued learning and development as well as a place to discuss the future of our field (solicitation without written consent by the Project or Advisory team, is strictly prohibited). Any post that is determined to be soliciting any individual or group will be deleted, and the user account may be locked until an investigation regarding the post has been concluded. The user may be given a written warning or removed from the CPDC community platform depending on the findings of the investigation. 

Post your discussions or documents in the most appropriate group or topic 

Make reasonable efforts to ensure that posts and materials are allocated to the appropriate group or topic. This will prevent cluttering the community and make it easier for everyone to find the information that they are seeking. Individuals who do this repeatedly will be contacted by one of the group admins and asked to follow these guidelines.  

Privacy and Release of Information  

CDPC-CEDC will not release your information to any third-party agencies.  

Group Admins 

There are four group admins who are available to you. Below are their names and their spoken language. 

Heather Powell | Anglophone 

Gabrielle St-Cyr | Francophone/Anglophone 

Florence Desrochers | Francophone/Anglophone

Muriel Andoblé-Yao | Francophone

Thank you and welcome to the CDPC Community!